As users opt for the discounted iPhone 7, iPhone 8 sales underwhelm

Lines at Apple stores should start dying down following the unveiling of the iPhone 8—at least, that’s what we’ve come to expect any other time a new model has rolled out. Instead, people are queueing up to buy Apple’s discounted iPhone 7, a device it released more than a year ago.

Apple’s old iPhone 7 is outselling the new iPhone 8, according to Reuters, citing broker KeyBanc Capital Markets. And while it’s not unusual to see a sales bump for an older device after a price reduction, the iPhone that replaces it traditionally outsells its predecessor by a wide margin.

But not this year. It appears users are willing to forgo wireless charging and a much-improved camera to purchase the iPhone 7 at a discounted price. The iPhone 8 and iPhone 7 are similar in many ways and it’s easy to see why consumers don’t feel compelled to upgrade. For one, both phones sport the same thick-bezel design that looks outdated when compared to this year’s other flagship phones. Both phones also have the same display technology and similar camera specs (the iPhone 8 does have an improved sensor). The iPhone 8 starts at $700 while the iPhone 7 is now $550 after a price cut.

“Many respondents indicated that a meaningful portion of customers are buying iPhone 7 in lieu of the new iPhone 8, given the lack of significant enhancements in the new phone,” KeyBanc analyst John Vinh wrote in a client note.

Others are holding out for Apple’s iPhone X, the company’s new flagship that comes with an OLED edge-to-edge display, stainless steel frame, and Face ID authentication. The iPhone X costs $1,000 and will start shipping on Nov. 3. Until the X is released, we won’t know if Apple customers are saving up for the new flagship or holding off entirely.

What is clear is that a lack of innovation in the industry is giving customers less reason to upgrade older devices. AT&T reported it had 900,000 fewer smartphone upgrades in the third quarter this year compared to last year.

H/T the Verge

More From this publisher : HERE

    Recommended Products

  • FBEngagr Deluxe FBEngagr Allows You To Create Automated Interactive Poll Campaigns that Capture leads and Engage your Audience on FB Resulting to Massive sales and Buyers On Demand 100% Free!
  • Sales Dynamite Jack Nothing Comes Close To Our Proprietary and Unique 7 Products DYNAMITE PROSPECTOR PACKAGE For A Robust Business Foundation Every Local Marketer Wants and Needs
  • SociBot LICENSE 'LITE' SociBot is an all in one Facebook traffic and commission getting software that will help you to grow your business on autopilot, even whilst your asleep!
  • Online Local Profits Pro Want To Get Paid WITHOUT Ever Leaving Home or Making A Phone Call? 5 high end videos PLUS Digital Marketing theme

Tags: ways start B. Don design

Related Post "As users opt for the discounted iPhone 7, iPhone 8 sales underwhelm"

Lindsey Vonn: My eyes have been opened to ‘how divided we are’
(CNN)Since telling CNN's Alpine Edge she would
Dennis Rodman Says He Knows What Kim Jong Un Wants
Rodman, the retired NBA bad boy, fresh