A VidCon veteran reveals this year’s big takeaways

June 29, 2017

Image: brendan gahan People go to VidCon to take selfies with YouTube stars. For the last eight years, Ive gone to learn about the changing landscape and the future of video. What Woodstock was to music, VidCon is to digital video. Ive attended from the beginning, so Ive gotten to see the event mature from 1,400 people attending taking over the Hyatt Regency in LA into an influencer marketing epicenter…

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The definitive rules for being cool on Instagram and Snapchat, according to teens

June 3, 2017

Image: vicky leta / mashable Sure, you might think your Instagram of your smashed avocado toast and soy latte is totally hip. But in the world of teens, you’re basically a massive loser. Sorry. SEE ALSO: Devastated Snapchatters talk about the heartbreak of losing a Snapstreak after hundreds of days Being cool is an art form and few of us know how to truly master it. But teens today seem…

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Coke’s new label in Romania is also a music festival wristband

Bottles of Coke could get Romanians into concerts this summer. The soda giant is printing detachable labels that double as festival wristbands to some of the country’s biggest musical events. SEE ALSO: Why Warren Buffett is the new face of Coca-Cola in China Not every bottle is a winner; drinkers have to use a special app to determine whether or not their package is a real ticket. But the company…

May 28, 2017
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Apple spotlights how accessible tech helps people with disabilities thrive

Meera Phillips types a message to friends on her iPad using text-to-speech technology.Image: Courtesy of Apple There’s something undeniably special in the way Meera Phillips looks at you when you speak. It’s as if your words are the only words that will ever matter, whether you’re talking about something silly or something serious. The 15-year-old knows the value of hearing what people say. That’s because she’s used to not being…

May 19, 2017
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